Dashboard · Brand2026

Brand Marketing Dashboard

An interactive dashboard for brand marketing KPIs and campaign results, shareable with external stakeholders. Integrated with Instagram and LinkedIn APIs.

Challenge

Brand campaign performance needed to be regularly compiled and shared with executives and external partners. Rather than creating a new PPT every time, the goal was a live dashboard accessible at any moment to review results and surface issues at a glance.

Approach

Initial setup with manual data entry into Google Sheets by team members, automatically reflected in the dashboard

SNS platform metrics API integration (Instagram, LinkedIn)

Brand KPI visualization interface design

Vercel serverless API functions configured as a data proxy

Outcome

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Real-time data access available during executive reporting

✓

Single shareable link for external partner communications